On today’s Power Hour at 12pm EST / 9am PST, industry insider Jessica Rhodes joins us to share how to get booked on podcasts to get in front of niche prospects!

👉️ Click to register and join!

☕️ Tasty ‘Robot’ Brew?

An artisan coffee roaster in Finland has introduced a brand new blend of coffee…

…and the recipe was developed entirely by artificial intelligence.

“We basically gave descriptions of all our coffee types and their flavors to AI and instructed it to create a new exciting blend.”

Interestingly, the AI chose to make the blend from 4 different types of coffee beans, rather than the standard 2 or 3 – showing how AI can push beyond commonly accepted norms.

Now that’s AI-conic!

- Team Advisorist

In Today’s Issue 👇️ 

• Study shows what HNWI’s actually want in an FA

• How one advisor does $3M/mo in annuities

• A fun way to boost productivity and focus

Plus, all of the week’s top headlines and stories that you need to know!

👀 What High-Net-Worth Investors Want From Advisors

As advisors, it’s easy to get lost in our own little bubble of what we *think* people are looking for in a financial advisor.

But sometimes the reality is much different.

That’s why it’s helpful to pause very now and then and study what our ideal clients are *actually* looking for.

A recent PwC survey of high-net-worth clients provides plenty of data to sink our teeth into.

📄 3 Big Takeaways From the Survey

• 66% of HNW investors say they want increased personalization in their relationship with their advisor

• 32% of millionaire investors would leave their advisors if they didn’t provide financial advice outside of investments

• 39% of HNW investors have switched advisors in the past 3 years, while 46% plan to change or add an advisor within the next 2 years

🎯 Do You Need to Shift Your Approach?

Based on these data points, how does your approach to prospecting and client retention need to shift?

For most advisors, these trends indicate a need to spend more time personalizing your approach to each client’s specific needs, including things that aren’t strictly investment-related (like taxes, healthcare planning, estate planning, etc.)

Better yet, these trends show why it’s so important to have proactive conversations with your clients.

Here’s a challenge this week:

Send out an email or SMS to your top 15 clients and ask them if there’s one thing that you can help them address this year with their finances (in addition to what you’re already doing).

Sponsored Post

🤯 The Guy Doing $2M - $3M in Annuities… Every Month

I recently ran across a laid back advisor in New Jersey by the name of Jonathan L. who’s got less than 5 years as an advisor…

And he’s somehow generating a consistent $2M-3M in annuities every month using a weird online marketing strategy…

Naturally, I needed to know what he was doing. 

In Jonathan’s words: “If I can do it, anybody can. It’s the easiest plug-and-play solution out there.”

He said that after wasting $100k+ on bogus marketing programs, he kind of stumbled into this program designed for independent financial advisors who want to build a business with long-term growth potential working exclusively with affluent pre-retirees and retirees.

He’s already generated $250k in income for himself in January 2024 alone(!!) from one big $5M annuity case which he closed completely online.

Again, he’s only been doing this for less than five years!

For 2024, his goal is to bring in a cumulative $75 million in annuities.

Not bad for a guy who takes half of every other week off to spend time with his son.

The thing about Blackbox is that it’s hands-on and proven:

They have a proprietary system set up where you, as the advisor, are able to tap into high-net-worth pre-retirees and retirees, and generate a steady drip of warm appointments who are already qualified and ready to buy by the time you ever have a single conversation with them.

There’s an online course including a virtual sales process, and a community of advisors on the same program, and bi-weekly coaching calls, and you can get started even if you aren’t currently working with pre-retirees and retirees.

Because of my personal relationship with the guys over at Blackbox, I’ve secured a few spots for new advisors to enter their program.

But hurry, they will close this round down after all the spots are taken.

👉 Click here to get FREE Case study + NEW system details

Headline Roundup

🏠 Affecting Your Clients

• Report: ‘Retirement Fluency’ Hasn’t Evolved Since ‘17 [PA]

• 83% of Teenagers Already Thinking About Retirement [CNBC]

• Poll: Americans Lack Action With Estate Planning [IN]

📈 Markets & Economy 

• BTC Price Sees Initial Gains After Halving Event [CNBC]

• Gold Posts Biggest 1-Day Drop in Over a Year [MW]

• SEC Hit With Lawsuit Alleging “Mass Surveillance” of Americans [FN]

💼 Industry Roundup 

• House Passes Bill That Could Lead to US TikTok Ban [MW]

• Wharton Professor: ‘ChatGPT Will Replace Human Advisors’ [FORT]

• $5.55 Billion Crypto Liquidations in April: FA Explains [BC]

🎼 This is Your Brain on Music

Struggling to focus in the middle of the workday? 

One of our favorite ways to kick our brains into “high gear” is by listening to music, which…

• Triggers the release of dopamine in the brain

• Tricks your brain into being in the present

• Sparks creativity

• Enhances productivity

But before you go cranking Lynyrd Skynyrd or jamming out to The Eagles, I should let you know that there are specific kinds of music that enhance focus…like:

• Classical music (leads to 12% increase in performance)

• Binaural beats (specifically at a frequency of 13–30 Hz)

• Nature music (masks other distracting noises)

 So what do you say?

Pop on a pair of noise-canceling headphones, pull up your favorite streaming app, and get to work! 

P.S. If you really need to get pumped up to do a task, try listening to motivational cinematic scores. (You can find these on YouTube or Spotify.)

🗓️ Upcoming Industry Event Calendar

Today at 12pm EST / 9am PST: The Virtual Advisor Power Hour

Guest podcasting strategist Jessica Rhodes joins us to share how to get booked on podcasts to get in front of niche prospects!

👉️ Click to register and join!

🧮 By the Numbers

8%

That’s the percentage of American millionaires who consider themselves “affluent,” according to an Ameriprise Financial survey.

Interestingly, 1-in-3 millionaires surveyed say they consider themselves “middle class.”

✌️Good Vibes

Annie Schlarmann, a junior at Monticello High School, had been doing what most high school girls do this time of year: Anticipating prom.

But when Annie, who has Down syndrome, didn’t have a date, her friends decided to take matters into their own hands to make the night as memorable as possible.

They planned a night full of fun activities, including eating out, axe throwing, and getting ice cream.

"As the mother of a child with Down syndrome, this was everything I could hope for," her mom Sue shared.

"When you have a child with a disability, you're always hoping they're going to get the same opportunities as your other children.”

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